Digital Shift & Accelerated Disruption. Episode 0: Reborn
Early 2000’s and the Internet bubble: at that time, promising (or not) startups were creating new services, new offers disconnected from “traditional” companies. On the one hand, “traditional” companies in automotive, energy, transportation, retail, banking… On the other hand, web companies providing free search, free content… Two worlds that seemed rather independent from each other, two economies that seemed to be disconnected from each other. Traditional companies were still dominating the global economy.
About ten years later, the situation started to change dramatically, in every region of the world.
For the past few years, we’ve witnessed accelerated disruptions in many areas of economy, and big traditional companies have been challenged on their own core business. Digital-born players have taken significant market shares in the traditional industries: